Our Process
Research & Strategy
We dive deep into your customer's mind to uncover their pain points and emotional motivators. We then analyze your current ads, the competitor landscape, as well as industry and platform trends to outline the first phase of the creative testing plan.
Full In-House Production
We've built a custom studio, we're in full control of the content we create - and so are you! Our producers handle the logistics; talent sourcing and management, props, styling, and set design. Every shot is carefully planned and executed, ensuring that our partners receive the highest quality assets.
Post-Production
We're not just creatives, but social creatives. Our team understands the algorithm and what makes them tick. We leverage the latest AI tools and performance design best practices to turn the content into top-tier ads that are perfectly optimized to convert on social platforms.
Creative Testing
Every ad creative is a hypothesis that needs to be tested. Each piece of creative is strategically crafted and purpose-driven, we are always intentionally testing different formats, personas, creative angles, visuals and execution styles. The goal is to go to market and let the data guide us to the next steps.
Analysis & Iteration
We utilize custom metrics to analyze each creative, identifying what worked and what didn’t. By collaborating with your media buyers, we establish an effective feedback loop. Our creative strategists develop new hypotheses and craft the next batch of creatives for your media buyers to test. You’ll share the stats, and we'll continuously optimize them to hit your KPIs.
Sustainable Growth
The journey doesn’t end—it evolves. With each round of testing, we gather more insights, refine our approach, and discover the creatives that truly resonate with your audience and the winning combination and unlock ROAS at scale.
Why we’re different
Our team is a unique fusion of paid media and creative experts. We understand the algorithms and what makes them tick so our partners receive the highest-quality assets and maximum return on investment.
Leverage the power of localization
Frequently asked questions
Creative Milkshake is a data-driven creative strategy and content production studio. We collaborate with brands and agencies to create, test, and refine ads for scaling on Meta, TikTok, and YouTube.
We handle it all—developing your creative strategy, scripting ads, hiring content creators, and managing the entire production process from shooting to editing. Tell us what you’re after and we’ll deliver it.
Yes! We know all about asset-filled folders. If your assets meet our standard requirements, we can repurpose and optimize your existing content to create effective ads.
Depends! The process varies depending on whether you choose a package or custom pricing. Generally, the process takes around 4 weeks to complete for our starter package.
For detailed information, view our pricing.
Absolutely! We’ll create a content package tailored to your specific goals.
To learn more, fill out our contact form or book a call with us.
Absolutely. If you have a specific brief or detailed script you would like us to use, we’ll weave it into the creative strategy process. We offer production and editing services, too.
Yes! We offer one revision round after the delivery of the completed ads. A revision is any correction of the ad during the final editing phase and does not include reshooting the content.
If you select a hands-on package, you will be involved every step of the way. You will approve the content creators, the creative strategy, and review ad outlines before we shoot.
Your on-demand creatives are standing by for your next project.
The experts in creative strategy and production in one place.
